We had the good fortune of connecting with Gerrard Allen and we’ve shared our conversation below.

Hi Gerrard, what do you attribute your success to?

The most important factor behind my success and the success of my brand is my commitment to focusing on the “what” the vision and purpose behind my work while trusting that the “how” will unfold as a natural extension of that clarity.

When I authored *#50 Things for Black Teens to Experience Before Graduating High School,* my primary goal was to create a resource that empowers, uplifts, and guides young Black students as they navigate their high school years. I was deeply focused on the impact this guide would have on their personal development, academic success, and ability to dream beyond perceived limitations. This clarity of purpose became the driving force behind every decision I made, from the structure of the book to the lessons embedded in it.

By staying true to the “what,” I didn’t allow myself to become paralyzed by concerns over the “how” whether it was publishing, distributing, or marketing the book. I trusted in my own experiences as an educator, a community leader, and a parent to guide the process. Resources, partnerships, and opportunities to bring this vision to life emerged because I was aligned with my purpose.

Focusing on the “what” gave me the freedom to lean into creativity, authenticity, and service. It ensured that every page of the book was written with the reader in mind and that every workshop or engagement stemming from it was grounded in real impact. That commitment has not only made the book successful but also positioned it as a tool for transformative change in the lives of students and educators alike.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
Navigating the dual space of entrepreneur and educator has been anything but easy. Balancing the corporate world’s structure and business practices with the heart-centered fulfillment of community building often felt like walking a tightrope. There were countless moments when I questioned where I fit—feeling too purpose-driven for corporate spaces and too structured for purely grassroots efforts. The struggle was real, and at times, I wondered if I’d ever find the balance that felt authentic to who I am. But what kept me grounded was the realization that I’m at my best when I create—whether it’s a resource like *#50 Things for Black Teens to Experience Before Graduating High School,* workshops, or community initiatives that inspire others to dream bigger.

Overcoming these challenges required embracing my duality. I leaned into the lessons from both worlds, adopting the strategic discipline of the corporate space while honoring the authenticity and connection of community work. I learned that it’s okay not to fit neatly into one box; in fact, that’s where my strength lies. By staying true to my purpose and creating from a place of passion, I found my lane. The lesson I’ve taken away is that the journey isn’t about conforming but about owning your unique path and trusting that it has value.

What I want the world to know is that my story and brand are about possibility. They reflect the belief that Black teens, educators, and entrepreneurs can redefine what success looks like when we create from a place of authenticity and purpose. My work is a testament to the power of creativity and community to build bridges, open doors, and leave lasting impacts. It hasn’t been easy, but it’s been worth every moment of growth, and I’m proud to continue creating pathways for others to thrive.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If I had to map out my favorite places to eat, drink, and hang out, I’d start with Knock Twice Speakeasy in West Bloomfield. It’s the perfect mix of live music, incredible food, and warm vibes that make you feel right at home. It’s not just a place to grab a drink—it’s an experience where the atmosphere keeps you coming back for more.

Another must-visit is KOLA Restaurant in Farmington Hills. The Afro-Caribbean vibes are unmatched, with a menu full of bold flavors and an atmosphere buzzing with energy. Whether you’re connecting with good people over a meal or taking part in their amazing dance classes, KOLA is the kind of spot that leaves you feeling inspired and full of life.

For anyone looking for something fun, unique, and authentic, these two places are definitely worth adding to your list!

Who else deserves some credit and recognition?
I’d like to dedicate a special shoutout to my therapist, Charles Poole, at Peace of Mind Counseling in Farmington Hills. Mr. Poole has been an instrumental part of my journey, offering clarity and guidance during moments when I needed it most. His structured check-ins have helped me stay grounded, focused, and accountable as I navigate the dual roles of educator and entrepreneur. He has also been fearless in challenging me to check my ego when necessary, ensuring that I remain aligned with my purpose and humble in my approach.

His support has been a cornerstone in my ability to author *#50 Things for Black Teens to Experience Before Graduating High School* and to grow as a leader within my community. Therapy has been a powerful tool in my personal and professional growth, and I am deeply grateful to Mr. Poole for the safe space he has created to reflect, grow, and thrive. His work reminds me of the importance of mental clarity and self-awareness in achieving success.

Website: https://www.gerrardallen.com

Instagram: mrgerrardallen

Linkedin: https://www.linkedin.com/in/gerrardwallen/

Image Credits
Photography by Tyrell Boydston of TBoydston Photography – Cover of the book

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