We had the good fortune of connecting with Reyna Perez and we’ve shared our conversation below.

Hi Reyna, can you walk us through the thought-process of starting your business?
For many years, I’ve held a strong aspiration to establish my own beauty school, with the goal of empowering future students to thrive within the beauty industry. My 23 years as a licensed cosmetologist have only deepened my passion for this field.

Cosmetology offers incredible opportunities for success, providing the flexibility of part-time or full-time work, which is invaluable for parents wanting to be present for their children’s school and sports events. As a mother of two daughters, I’ve always strived to inspire them with the message that hard work and a genuine love for one’s profession are the keys to achieving success.

Alright, so let’s move onto what keeps you busy professionally?
My career revolves around owning a beauty school, and I’ve proudly achieved accreditation and Title IV licensing through the Department of Education. I’m truly passionate about helping my students master the art of cosmetology and demonstrating the potential for success within our industry.

The most fulfilling aspect of my work is witnessing the transformation in each student, from their initial day to the confident individuals they become by graduation. It’s also incredibly rewarding to see them thrive in their careers afterward.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I’m planning a weekend getaway to Lake Michigan with my best friend. We’re hoping to experience the beauty of the lakes, explore local city festivals, support the area’s restaurants, and of course, relax by the water with some drinks.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Dear Family,

I want to take a moment to express my deepest gratitude to all of you. This dedication is for my supportive husband and our wonderful children, who have been my constant source of strength and encouragement since the very first day I mustered the courage to open Southwest Michigan Beauty School.

You are my rock, the unwavering foundation that empowers me to work hard every day and strive for excellence in all that I do. Thank you for being my everything.

With heartfelt love,

Reyna

Website: https://www.swmbeautyschool.com

Facebook: SWM Beauty School

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